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Why did Audi switch its relationship marketing from Venables Bell & Partners to RTCRM in late 2009?

I noticed that Audi has switched to a different marketing company as of last September. Why did they switch when Venables Bell & Partners did such a great job introducing their new models...or are they still using them as well as using RTCRM. Thanks

Asked By: miliastar - 2/4/2010
Best Answer - Chosen by Asker
Probably there might have been a change in the management or a clash while dealing a new product. All are for monetary issues only.
Answered By: volcanoking - 2/5/2010
Additional Answers (1)
Audi is still very much working with Venables Bell & Partners. In fact, they have a new TV spot launching this Sunday in the Super Bowl. Here is a brief write-up: http://bit.ly/a5cvDJ
Answered By: MikeV - 2/5/2010
 
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